As women, we carry within us entire universes waiting to be discovered.

With our dreams, passions, and courage, we carve our own paths and radiate our light into the world.

I founded Floransa with this vision — a world where we support one another, inspire each other, and grow stronger together.

Because each of us is valuable and unique, exactly as we are.

ZEYNEP KUYUMCU

For nearly 20 years, I’ve been working in the jewelry industry, shaping collection structures, design languages, and brand strategies.

As the founder of Floransa, I take an active role at the creative core of brands — from design to communication, from collection themes to seasonal planning.

I serve as a vision partner: external in structure, yet deeply integrated in spirit.

Every brand has its own voice, rhythm, and story. My work is about hearing that voice — and giving it form.

I don’t just build for today, but for timelessness; not just products, but purpose-driven identities.

If your brand is ready to evolve through creative strategy and collection architecture, we can shape not only the present — but the future — together.

Zeynep Kuyumcu

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